Pay per clip, priced by how rare the moment is. Add Pro to reach the people behind the footage, or Business for your whole team. Whatever you pay, the person who filmed it gets 60%.
All prices in US dollars. Any sales tax that applies is shown at checkout before you pay.
Each purchase gets its own license ID, the clip details, who filmed it and exactly what you can do with it. Print it, save it to your project folder, or send it to whoever clears your footage.
Most stock sites start new video creators at 15% to 35%, and some reset that rate every January. Viral licensing companies pay about half, and often ask for exclusive rights. Selfshot pays 60% from the first sale and never asks for exclusivity.
Based on published contributor terms, October 2026.
A single 4K clip at a typical stock site costs about $99 to $200, whatever it shows. On Selfshot, an everyday street clip can be $15, and a storm nobody else caught can be $165, because that’s what it’s worth to your story.
Every suggested price comes from the same formula: resolution, frame rate, length, image quality and how hard the moment would be to film again. Clips recorded in the Selfshot camera get a small bump because their time and device are verified.
Editorial covers news, documentary, education and commentary. Commercial adds ads, branded content and anything that promotes a product or cause, and costs three times the editorial price. Clips with recognizable people and no release, prominent brands, or graphic content are editorial only.
From the clip itself: resolution, frame rate, length and image quality, plus an AI appraisal of what it shows. The AI scores how rare it is, its news value, how few people could have filmed it and how strong it looks, and recent news footage is worth more. The creator can adjust within a range. Rare clips are checked by our team, and some accept offers.
One production and everything made to sell it. A ten episode series, its trailer, promos and social cutdowns are all one project. A different film, series or campaign needs a new license, which you can get from your studio at half price. Selfshot Business licenses cover every project you make.
The clip is marked Editorial use only. You can use it in news, documentary and other editorial work, but not in ads or anything that suggests the people in it endorse something.
No. You're buying a non exclusive license. The creator keeps the copyright and can license the same clip to others. Your certificate is your proof of what you're allowed to do.
The same 60% of the price they listed. Business pays the list price once, and that license covers every project the team makes.
Unlimited plans pay creators from a shared pool, so the more people download, the less each download pays. On Selfshot every license pays a real person 60%, so we price per clip.
Any time. You keep access until the end of the period you paid for.
More detail in the License Terms and Refund Policy.
